December 7, 2020 • 74 mins
Scott Jones, Senior Producer/Writer at Disney Channel Global Marketing is one of the creative minds behind the content and on-channel promotion of Disney icons like High School Musical, Gravity Falls, Ducktales, and Descendants.
Scott has been creating short-form videos since before it was cool and he shares a ton of smart thinking around what goes into the mashups, music videos, and marketing behind Disney's TV magic.
We discuss the free-range creativity of college, how he found his home at The Disney Channel, Scott's philosophy on idea linking and "kinda marketing", with a few stories scattered in of working with Disney talent.
LINKS:
Follow Scott Jones: @ruckusjones
Connect on LinkedIn:
https://www.linkedin.com/in/scott-jones-641a2525
Follow the "Pop-Marketer" Joe Cox on Social Media
Twitter: @joenormal
Instagram: @joecox
Instagram "The Pop-Marketer": @popmarketer
LinkedIn: https://www.linkedin.com/in/jocox
Medium: @joenormal
https://www.pop-marketer.com/
Scott has been creating short-form videos since before it was cool and he shares a ton of smart thinking around what goes into the mashups, music videos, and marketing behind Disney's TV magic.
We discuss the free-range creativity of college, how he found his home at The Disney Channel, Scott's philosophy on idea linking and "kinda marketing", with a few stories scattered in of working with Disney talent.
LINKS:
Follow Scott Jones: @ruckusjones
Connect on LinkedIn:
https://www.linkedin.com/in/scott-jones-641a2525
Follow the "Pop-Marketer" Joe Cox on Social Media
Twitter: @joenormal
Instagram: @joecox
Instagram "The Pop-Marketer": @popmarketer
LinkedIn: https://www.linkedin.com/in/jocox
Medium: @joenormal
https://www.pop-marketer.com/
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