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June 20, 2025 51 mins
Motivational speakers started really gaining popularity in the 70s and 80s, the golden age of “self-help.” And in recent years, they’ve been even more in-demand, especially in the business world. You can’t swing a dead cat these days without hitting some self-proclaimed entrepreneurial guru who claims to have the formula for success and would be happy to share it with you, if you sign up for their seminar for the low-low price of thousands of dollars. Or buy their TikTok course. But you don’t have to get certified or trained to be a motivational speaker, and their industry is almost totally unregulated—meaning, anybody with a megawatt smile and a catchphrase can do it. And according to a Harvard study, most of these guys focus more on entertaining you than teaching you the way to win. It all makes you wonder—are the ones who claim to have all the answers really so enlightened? Well, today we’re gonna tell you about two who most definitely weren’t.

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Sources:
True Crime with Aphrodite Jones, S3E4, “Chosen to Kill” https://www.nytimes.com/2011/02/25/nyregion/25speaker.html https://www.nytimes.com/2014/08/19/nyregion/man-seeks-plea-deal-at-retrial-in-assisted-suicide-of-long-island-counselor.html?searchResultPosition=2 https://www.nytimes.com/2013/10/04/nyregion/new-trial-for-man-who-helped-motivational-speaker-kill-himself.html?searchResultPosition=3 https://archive.nytimes.com/cityroom.blogs.nytimes.com/2011/04/04/killer-of-l-i-motivational-speaker-is-sentenced/?searchResultPosition=6
CNBC's American Greed, Episode "Making a Killing"
Court papers: https://www.casemine.com/judgement/us/5914e231add7b049348ef740/amp
https://www.washingtonpost.com/archive/national/2009/08/02/several-questions-remain-in-investors-disappearance/2a3002f5-3c83-4c8d-8e1a-c0f115273394/
https://patch.com/california/sanclemente/shawkey-admits-his-stories-sound-unbelievable

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