March 20, 2020 • 47 min
We talk with Jim Sweeney about his creation, the sports character Mike. We discuss how hard it is to create and market a character, how a character can fill a specific niche, and what it takes to create and market a character, as well as looking at weird ways to market your character.
His Site: www.theemike.com
His Site: www.theemike.com
Share
Mark as Played
Popular Podcasts
Crime Junkie
If you can never get enough true crime... Congratulations, you’ve found your people.
The Daily
This is what the news should sound like. The biggest stories of our time, told by the best journalists in the world. Hosted by Michael Barbaro. Twenty minutes a day, five days a week, ready by 6 a.m.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations.