Our weekly podcast is made possible by Virtuagym and GoCardless. Virtuagym and GoCardless. Virtuagym is a leading provider of fitness software. Click on the link to request a free demo: http://bit.ly/VirtuagymEN
GoCardless is on a mission to take the pain out of getting paid for businesses with recurring revenue. Discover them here: https://gocardless.com/
We spoke to Dr Paul Bedford, also known as the fitness industry's very own Retention Guru. Paul is a researcher, international speaker and fitness industry expert on retention, attrition and customer experience. A regular face at the world famous IHRSA conventions and many others, we are proud to have him join us for an episode of FitNation to discuss the top 10 retention strategies to avoid!
Paul notes there are 71 variables which can impact your retention, and will share gems from his 30 years of experience as well as his master’s degree in exercise and health behaviours and a PhD from the London Sports Institute.
We discuss:
- How retention strategies have changed
- Top 10 strategies to avoid
- Quick, actionable insights you can take for your business
- How operator actions influence member reactions
Sign up for more exciting events at https://fitnation.co/
Popular Podcasts
Bookmarked by Reese's Book Club
Welcome to Bookmarked by Reese’s Book Club — the podcast where great stories, bold women, and irresistible conversations collide! Hosted by award-winning journalist Danielle Robay, each week new episodes balance thoughtful literary insight with the fervor of buzzy book trends, pop culture and more. Bookmarked brings together celebrities, tastemakers, influencers and authors from Reese's Book Club and beyond to share stories that transcend the page. Pull up a chair. You’re not just listening — you’re part of the conversation.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.