Woman Owned: The Growth Podcast for Women Entrepreneurs

Woman Owned: The Growth Podcast for Women Entrepreneurs

Get inspired as Eleanor shares transparent insights about her own journey bootstrapping a media and coaching company from a $5K business loan to millions in revenue. A practical business and leadership podcast for the established woman entrepreneur who wants to go from good to great. Woman Owned brings you case-study style interviews where leading entrepreneurs and CEOs share detailed breakdowns of specific growth strategies, how they implemented them and the financial results. Host Eleanor Beaton goes beyond pop psychology and woo to deliver hard-hitting insights on how social conditioning impacts women leaders and CEOs and what to do about it. Tune in weekly for practical growth playbooks on sales, marketing, wealth building and leadership. This show holds over 1.6 million downloads and a global top 1% ranking.

Episodes

March 17, 2026 51 mins

There is a stage of business growth where things can look successful from the outside and feel chaotic on the inside. Revenue is real. Clients are real. The team may even be growing. But nothing quite compounds. Every quarter feels like starting over, every hire feels like a gamble, and too many decisions still rely on instinct because there is no real operating system underneath the business.

 

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There's a moment most growing businesses hit where everything that once worked starts to feel like it's working against you. The systems that helped you scale. The team structures that once felt efficient. Even the way you organize your week.

 

What many leaders interpret as a people problem or sometimes a personal leadership failure is often something else entirely: a structural mismatch b...

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If you want to grow a powerful company, you need powerful thinking, and books are one of the fastest ways to access it.

 

In this episode, Eleanor shares the seven business books that have most shaped her leadership, decision-making, and ability to scale into the top 1% of women entrepreneurs globally. These are not trendy titles or surface-level reads. They are foundational works that infl...

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If the CEO job description was boiled down to one question, it would be this: what do we work on next?

 

Most women entrepreneurs don't struggle because they aren't working hard enough. They struggle because they're working on the wrong thing. Here's the truth: businesses don't rise to the level of their potential. They shrink to the level of their constraints. Growth isn't about adding mor...

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Are you growing your revenue but still feel broke at the end of the month?

 

Many women entrepreneurs face this problem without realizing that the issue lies not in the revenue, but in the lack of a solid financial structure. In this episode, Eleanor breaks down the Margin Stack: a framework she uses to analyze the health of her business.

 

If you've ever found y...

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If your company is objectively successful but leadership feels heavier, more personal, and more draining than you expected, you're not imagining it. For many women founders running businesses in the one to ten million dollar range, leadership strain shows up right as things start working.

 

This week, Eleanor is joined by Lia Garvin, a workplace expert who has led and advised teams inside s...

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If you're generating strong revenue but still feel one bad month away from panic, the issue isn't how much money you're making - it's the absence of a revenue system.

 

Revenue is an outcome, not an asset, and when a business lacks infrastructure, the founder becomes the system, absorbing all the volatility, pressure, and risk. This week, Eleanor explains why chasing sales without building ...

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You can be running a successful business and still feel exposed. Revenue is coming in, clients are smart, demand is real, and yet, cash flow feels tighter than it should, decisions feel heavier than expected, and the business itself feels fragile.

 

In this conversation, Eleanor is joined by Julia Taylor, CEO and founder of GeekPack, a company that operates at the intersection of entreprene...

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Many women in leadership positions find themselves exhausted, overwhelmed, and wondering why they can't seem to get ahead despite working harder than everyone around them.

 

In this episode, Eleanor sits down with Emily Feairs, co-founder of Our Time to Lead and high-impact leadership coach, to break down what power actually is and why so many high-achieving women struggle to claim it. Emil...

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"I hate selling." If you've ever thought this, you're not alone. But here's what's surprising: Eleanor hears this most often from women who are already successful - women with strong reputations, loyal clients, and thriving referral networks.

 

If hating sales were simply about fear or lack of confidence, wouldn't it get easier as you became more established? The reality is that for many wo...

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Can you pull up a spreadsheet right now showing the documented ROI on every business program you invested in last year?

 

The measurable revenue increase? The proven time savings? The concrete systems installed? If you're like most women entrepreneurs, you can't. Not because you're not brilliant. Not because the programs weren't valuable. But because the business education industry has trai...

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December 30, 2025 20 mins

What an extraordinary, full, rich year 2025 has been!

 

As we close out this remarkable year, Eleanor is here to share her best moments from the Woman Owned podcast. This isn't just another year-end recap. It's a masterclass in professionalizing women's entrepreneurship while building a business that nourishes you as much as it nourishes your bottom line.

 

This ...

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Have you ever noticed that the more successful your business becomes, the less time you seem to have? It's one of entrepreneurship's cruelest ironies.

 

You started your business for freedom and flexibility, but now you're drowning in complexity, endless meetings, and a never-ending to-do list. The truth is, when you scale your company, you scale everything - including the chaos. But what i...

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Most entrepreneurs create content hoping it will somehow translate to sales… but hope isn't a strategy. Here's the thing: your audience wants to support you. They're literally asking for ways to go deeper with your content. The problem is, you're not making it easy enough for them to take the next step.

 

Terri Cole is a licensed psychotherapist, relationship & empowerment expert, podcast h...

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Eleanor is training for the Grand Canyon rim-to-rim this May: a legendary hike that's 25 miles, 11,000 feet of elevation change, all in one day. But here's the thing: she's not doing this simply because she loves to hike. She's doing it because her business cannot afford anything less than a well-rested, deeply recovered CEO.

 

This week, Eleanor is sharing why she's creating her body like ...

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Are you secretly wondering if you're the bottleneck in your business? If you're hovering around the $250K-$500K mark and feeling overwhelmed, here's some good news: it's not you. You just don't have the infrastructure yet.

 

One of the most misunderstood - yet most catalytic - hires that creates that infrastructure is an executive assistant. This week, Eleanor is joined by time management e...

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Have you ever felt like, despite all the coaching, the mindset work, and strategy sessions, you're still the bottleneck in your business?

 

After training more than 25,000 women entrepreneurs and gathering over 100,000 data points on how women lead, make decisions, and scale their businesses, Eleanor discovered something that might surprise you: most women founders don't need more advice. T...

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What if brands paid you to bring leads into your business? Does that sound way too good to be true?

 

This is exactly what CEO of Boss Project, Abagail Pumphrey, has been doing: generating tens of thousands of qualified leads through co-branded partnerships where she gets paid to create experiences that convert. And in this episode, she shares the exact strategies that helped her build Boss...

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Are your deals taking longer to close lately? Economic uncertainty has created a perfect storm for B2B sellers. Deals that closed easily last year now stall indefinitely, buyers ghost after months of relationship building, and budget conversations end with requests for huge discounts.

 

The good news is that you're not doing anything wrong. However, the frustrating reality is that this patt...

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Do you feel the pressure to scale your business at lightning speed? Like if you're not doubling your revenue every year or building a massive team, you're somehow falling behind?

 

In this episode, Eleanor sits down with online Pilates and health instructor, Jessica Valant, to explore her intentional approach to building a lean business. After experiencing burnout from managing a team of 19...

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