Business Reimagined with Danny Iny | The Mirasee Podcast
Business Reimagined with Danny Iny takes you behind the scenes each week with thought and industry leaders to see how they are reimagining business in their realm. From marketers to authors, bloggers to software startups and beyond, Danny digs into the deeper ways of thinking that shape the future of how business is done. The show is tight, information packed, and always leaves listeners with actionable and implementable tips and takeaways on topics ranging from Digital, Internet, and Social Media Marketing, to Content and Inbound Marketing, to Email Copywriting and SEO, to Branding and Buzz, to Entrepreneurship and Business Management. The podcast is led by Danny Iny, founder and CEO of Mirasee, and co-author (with Guy Kawasaki, Mitch Joel, Brian Clark, and many others) of the best-selling marketing book Engagement from Scratch! Mirasee began as Firepole Marketing in 2011, and in just the last few years has grown to a multi-million dollar business that leads a movement of entrepreneurs on a mission to do something amazing for themselves, for their families, and for the world.
Episodes
January 31, 2017 • 27 mins
What do values have to do with your business? Isn’t business just about making money? Danny Iny, CEO and founder of Mirasee and author of Teach and Grow Rich: Share Your Knowledge to Create Global Impact, Freedom and Wealth, shares his reflections on how values can enrich an entrepreneur’s life as well as become a core competitive advantage. In this episode of Business Reimagined, you’ll discover: What business is really about (hi...
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January 10, 2017 • 29 mins
Danny Iny, Mirasee’s founder and CEO, takes a break from writing the revised edition of his book, Teach and Grow Rich, to reflect on where online education is heading and how independent online course creators can start capturing their markets today, while the industry is wide open. Key Points: At 1:07 - How the world of online business is growing up At 6:42 - Why online education is like podcasting At 10:35 - How most of today’s o...
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December 15, 2016 • 43 mins
The world has been reeling after the outcome of the US elections in November 2016. Even online entrepreneurs have seen the effects: post-election product launch results have ranged “ from disappointing to disastrous.” Yet Danny Iny, CEO and founder of Mirasee, is optimistic that things are getting better. Why is that? In today’s episode, he talks about the changes he’s seeing in the world of online business, and how entrepreneurs c...
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October 18, 2016 • 24 mins
Business owners want the competitive advantage. All too often, they resort to less-than-moral tactics to get there. But according to Yanik Silver, times are changing. People like you, who want to do good in the world and prosper from it, are about to eclipse those who just want the money. How is this possible? In today’s episode, Yanik Silver talks about how aligning the ‘true soul’ of your business will not only help you stay mot...
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October 11, 2016 • 31 mins
You can learn every single tactic and strategy taught by every single authority in your space, whether it’s online entrepreneurship, parenting, or even underwater basket-weaving. But if you don’t have ‘right thinking’ mastered, you probably won’t be able to execute on a single one of them. In fact, the deck has been stacked against you from birth. Are you doomed to failure? Not at all! Today’s guest, David Bayer, has dedicated hi...
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October 4, 2016 • 27 mins
In terms of performance, did you know that you have a ‘genetic bucket?’ Everyone does, and we don’t get to choose how much they hold. Some are bigger than others, and you can have a huge effect on the size of your children’s genetic bucket, by virtue of the life YOU live. So what’s a genetic bucket? According to Dr. Isaac Jones, your genetic bucket is how much toxicity you can hold in your body. Once the bucket overflows, you beg...
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September 27, 2016 • 17 mins
When the world slams a door in your face, do you give up, or do you build your OWN door? Today’s guest, Louie La Vella, is a carpenter-type entrepreneur. Every time a door closed for him, he built another. He’s spent a lifetime in the entertainment industry, and now focuses on creating amazing events that give a one-of-a-kind experience. What’s holding YOU back from putting on an event, or being a rockstar speaker at someone else’...
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September 20, 2016 • 41 mins
When you think of the term strategic philanthropy, one company comes to mind: Tom’s Shoes. You’d be hard pressed to find someone who hasn’t heard of them. For every pair of shoes someone buys from them, they send another pair to a developing country. That strategy, do good to make money, has made them incredibly successful. Today’s guest is , and in this episode, he explains exactly what strategic philanthropy is, how your customer...
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September 13, 2016 • 30 mins
In most of business history, customer service was viewed as a necessary evil that didn’t have a lot of repercussions if it was done poorly, or not at all. Realistically, how many people could a single person tell about their experience with you? Oh, how times have changed. In the world of the internet, customer service has become a spectator sport, according to today’s guest, Jay Baer, author of Hug Your Haters. All your interactio...
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September 6, 2016 • 23 mins
Whale vomit is gross. But being unique, relevant, and scarce isn’t. In fact, to maximize profits, those are the three things you need. How do whale vomit and business tie together? Today’s guest, Kevin Dubrosky, reveals the secret behind success in business, and the key is to be like whale vomit: unique, relevant, and scarce. If you want to know why ‘whale vomit,’ you’ll just have to hear Kevin’s story. Discover: Why the richest ...
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August 30, 2016 • 26 mins
An entrepreneur isn’t an entrepreneur no matter how many businesses they try to build or how many startups they have a hand in. Entrepreneurs are built, too, and it’s a step too often skipped. Today’s guest, Ash Maurya, founder of LeanStack, knows all about entrepreneurship. He also knows from personal experience what happens when you don’t build that skillset first. He’ll also be the first to tell you that the tools available to ...
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August 23, 2016 • 27 mins
Stop. Take a breath. What are you grateful for, right now? What brings you happiness? Can’t think of anything more meaningful than ‘my family,’ or ‘I’m alive?’ You’re not trying hard enough, according to UJ Ramdas, co-creator of the Five Minute Journal phenomenon. You’ve probably already heard of the Five Minute Journal. But you might not have heard or considered how you can take the happiness and gratitude you cultivate in the j...
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August 16, 2016 • 24 mins
Ever been to McDonald’s? What if I told you there were masters of customer experience? You’d probably laugh me through those golden arches. But Joey Coleman, today’s guest on Business Reimagined, believes they’re doing something very right. Only one thing, though: their French fries. Admit it. You’ve at least heard about people’s obsession with the fried feast of potatoes. It’s not about the customer service you receive. It’s abo...
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August 9, 2016 • 29 mins
I’m sure you’ve heard of the shoe company, Zappos, and their amazing workplace culture. They have a popcorn machine in the lobby. Does that mean you should get a popcorn machine, too? Is creating culture really that simple? Yes and no, according to the man who helped Zappos pioneer their corporate culture training, Robert Richman. Today, he talks about what makes a great company culture, not JUST for existing companies, but tho...
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August 2, 2016 • 29 mins
Entrepreneurs come in all shapes and sizes. You’ve got those who were born to it and others who had incredible mentors. The stars seemed to align for them. Then there are some who have to fight and hustle for every bit of ground they gain. It feels like no one cares about their dreams or passions, and no one is there to help or guide them. Are YOU a ‘foster child’ of the entrepreneurial world? Today’s guest, Anthony Trucks, was a R...
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July 26, 2016 • 28 mins
For any business, profit is like oxygen. You can’t live long without it. It's also the key to building real wealth. If your accountant doesn't understand that, he could have you spending a dollar to save 40 cents. What kind of accounting is that? The kind that will strangle your company’s profitability and growth. Today’s guest, Greg Crabtree, is a new type of accountant. After working with hundreds of entrepreneurs, he provides hi...
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July 19, 2016 • 26 mins
Having a ‘satisfied’ customer isn’t enough these days. How many people switch phone and TV plans every year or two to get the better deal, regardless of how satisfied they are? What you need to do is create ‘lifers,’ and one of the best ways to do that is through surveys. Yes, I said surveys. But just ‘asking’ isn’t enough. Today’s guest, Dr. Matt Champagne, is an industrial organizational psychologist. He has been helping business...
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July 12, 2016 • 29 mins
We’ve got a lot of phrases that capture the essence of ego. We say ‘she’s got a big head,’ or ‘he thinks the world revolves around him.’ There’s my personal favorite, one I often heard my grandfather say, ‘he’s getting too big for his britches.’ But as entrepreneurs, don’t we need ego to do the improbable, or is confidence enough? Today’s guest, Ryan Holiday, admits to struggling with ego, and according to him, that’s exactly why h...
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July 5, 2016 • 29 mins
You’ve heard of the Law of Attraction, and it’s all about the mindset. But how often have YOU heard of someone wishing good things into his life successfully? Anyone who claims they have is probably pulling your leg. Here’s the truth: mindset is only part of it. There are 2 other important components that make the Law of Attraction really attract success into your life! Today’s guest, John Assaraf, is founder and CEO of , and a bes...
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June 28, 2016 • 25 mins
Giftology: it’s a thing. Believe it or not, there is a science behind great gifting. Not only will giftology ensure the recipient has their metaphorical socks knocked off, but also that they will think warm, fuzzy thoughts about you for years to come. Do you know what an ‘artifact’ gift is? If not, and you want to learn the science of gifting, then you don’t want to miss today’s episode of Business Reimagined with , author of Gifto...
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