BlocBoy JB

Memphis rapper BlocBoy JB scores paltinum hits with his combination of speedy rhymes and big bass instrumentals from longtime producer Tay Keith. After releasing a series of well-received mixtapes, he caught the attention of Canadian rapper Drake, who collaborated with him on the viral single "Look Alive." The track reached the Top Ten of the Billboard Hot 100, and along with a viral dance craze, it helped solidify JB's commerical success. He built on this success with 2020 studio debut FatBoy, collaborations with NLE Choppa, and mixtape releases like 2022's Bacc 2 Da Bloc.