Tom Brady, Gisele Bündchen Take Equity Stake In Crypto Firm

By Jason Hall

June 29, 2021

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Tampa Bay Buccaneers quarterback Tom Brady and his wife, supermodel Gisele Bündchen have taken part in a long-term partnership with a cryptocurrency firm. reports the couple have taken an equity stake in the firm FTX and will serve as ambassadors, according to an announcement by the cryptocurrency firm on Tuesday (June 29).

FTX declined to disclose details on Brady and Bündchen's equity stake, but did confirm they will both receive an unspecified amount and type of crypto as part of their agreement.

Bündchen will also serve an environmental and social-initiatives adviser role for FTX, according to the release.

“Tom and Gisele are both legends and they both reached the pinnacle of what they do,” Sam Bankman-Fried, founder and chief executive officer of FTX, said in a phone interview with Bloomberg. “When we think about what FTX represents, we want to be the best product that is out there.”

Bankman-Fried, 29, launched FTX two years ago and the firm has become one of the world's largest crypto exchanges during that span.

This isn't Brady's first involvement with cryptocurrency.

On Monday, Brady acknowledged that his recent public support of Bitcoin haven't done much for the cryptocurrency's prices.

Brady changed his Twitter profile to include "laser eyes" -- which Bitcoin enthusiasts do to show their "laser focus" on the cryptocurrency's prices rising higher -- in May. However, the price has fallen nearly 40% from $56,245 to $34,665 ever since Brady made the Twitter avatar change, according to Coin Metrics via CNBC.

“Alright the laser eyes didn’t work. Anyone have any ideas?” Brady said, quote-tweeting Blockworks co-founder Jason Yanowitz, who pointed out the price drop.

Bitcoin had a strong start to 2021 and reached its all-time high of nearly $65,000 in April, but has since almost wiped out all of its triple-digit gains.

Brady, who launched his own NFT company in April, said he was a "big believer" in cryptocurrencies and confirmed he'd purchased digital coins during the CoinDesk Consensus 2021 forum.

In February, Brady recorded 201 yards and three touchdowns on 21 of 29 passing in Super Bowl LV, winning a record fifth Super Bowl MVP Award, which surpassed his own previous record set in Super Bowl LI (2017).

Brady now owns a 7-3 record all-time in the NFL's biggest game and surpassed his own previous record for most Super Bowl wins by a quarterback (6) set in February 2019. The 43-year-old also broke his own record as the oldest quarterback to both start and win a Super Bowl also set in 2019.

The win was Tampa Bay's second Super Bowl victory in franchise history. The Buccaneers are also the only team in NFL history to both host and win a Super Bowl in their home stadium.

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