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May 24, 2021 41 min

NBCUniversal’s Chairman of Global Advertising and Partnerships, Linda Yaccarino, is betting big on the power of partnership – whether that’s colleagues coming together again in the workplace or competitors coming up with solutions to their industry’s thorniest issues. In this episode, we talk to her about the media company’s plans to do just that, like unveiling at its ONE21 event numerous partnerships across content and tech to help marketers build a new experience for viewers across its platform. Linda also fills us in on Olympics plans, Upfronts, and why trust is the hardest thing to build and the easiest thing to lose.

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