All Episodes

July 15, 2025 61 mins
I interviewed YouTube legends, Colin and Samir. They are the most influential duo in the creator economy. Today, they talk about how to build a channel that stands the test of time. In this episode, you’ll learn the importance of formats in building a strong brand, how to set your channel up for financial success, and we vent about miscellaneous gripes we all have. ⁠⁠⁠Full transcript and show notes⁠⁠⁠ Colin and Samir's ⁠⁠⁠Website⁠⁠ / ⁠⁠Twitter⁠⁠ / ⁠⁠YouTube⁠⁠ / ⁠Instagram⁠ *** TIMESTAMPS (00:00) The Most Influential Duo on YouTube (01:08) What Are Successful YouTubers Doing Right Now (03:47) Relationship Between Consistency and a Strong Brand (12:38) What Consistency Looks Like in the C&S Brand (16:27) Don’t Commercialize Your Passion (18:51) Turning Your Channel Into a Business (25:52) The Future of Monetization (29:41) YouTubers Are Underselling Themselves to Brands (39:02) Merch as a Revenue Driver Vs Brand Loyalty (41:12) Future of Shorts (44:07) What Happens When Thumbnails Become Less Important (46:41) What’s the Deal with Livestreaming (50:23) Venting to Each Other About the World Around Us (55:46) Learn How to Secure High Paying Brand Deals *** RECOMMENDED NEXT EPISODE → ⁠⁠⁠⁠⁠⁠⁠⁠⁠#209: Paddy Galloway – How he makes any niche go viral → #164: Jon Youshaei – Ex-YouTube employee shares the best growth advice (that you’ve probably never heard) *** ASK CREATOR SCIENCE → ⁠⁠⁠Submit your question here⁠⁠⁠ *** WHEN YOU'RE READY 📬 ⁠⁠⁠Creator Science Newsletter⁠⁠⁠ 🚀 ⁠⁠⁠Get CreatorHQ⁠⁠⁠ (creator operating system) 🧪 ⁠⁠⁠Join The Lab⁠⁠⁠ (private membership community) 🧞‍♂️ ⁠⁠⁠Get a Personalized Offer⁠⁠⁠ *** CONNECT 🐦 ⁠⁠⁠Connect on Twitter⁠⁠⁠ 📸 ⁠⁠⁠Connect on Instagram⁠⁠⁠ 💼 ⁠⁠⁠Connect on LinkedIn⁠⁠⁠ 📹 ⁠⁠⁠Subscribe on YouTube⁠⁠⁠ *** SPONSORS 💼 ⁠⁠⁠View all sponsors and offers⁠⁠⁠ *** SAY THANKS 💜 ⁠⁠⁠Leave a review on Apple Podcasts⁠⁠⁠ 🟢 ⁠⁠⁠Leave a rating on Spotify
Mark as Played

Advertise With Us

Popular Podcasts

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Special Summer Offer: Exclusively on Apple Podcasts, try our Dateline Premium subscription completely free for one month! With Dateline Premium, you get every episode ad-free plus exclusive bonus content.

The Breakfast Club

The Breakfast Club

The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy, Jess Hilarious, And Charlamagne Tha God!

Crime Junkie

Crime Junkie

Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.