267 Re-certified for IAB metrics V2.1 and Ways To Name and Number Your Episodes

Re-certified for IAB metrics to V2.1, discussing the State of Podcast Agencies, talk about the best naming conventions, the power of shout-outs and how to make Apple Podcasts better. Plus, stats, the lastest geographic and user agent download data, and updated Podcast Advertising Rates. Also, featuring all kinds of awesome audio feedback from you. Big love to those that did send that audio feedback ❤

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Quick Episode Summary

• (2:38) PROMO 1: Video Fuzzy
• (3:34) Rob and Elsie conversation
• (7:23) We are re-certified for IAB metrics to V2.1
• (12:08) Chatting about the State of Podcasting Agencies report
• (16:36) Libsyn at the IAB Upfronts 2024!
• (20:37) A quickie email from the Apple Podcasts team
• (22:13) Is YouTube the only destination that requires naked links?
• (29:04) It won't be so hard to install Audio Hijack anymore! Have you given it a go?
• (34:41) Elsie shares a conversion rate from the podcast to a sign up
• (40:18) Thoughts on the best ways to name and number your podcast episodes
• (49:04) AUDIO FEEDBACK: the power of the shout-out and feedback on the Apple Podcasts subscription feature
• (53:31) AUDIO FEEDBACK: doing better with acronyms is good for all!
• (54:47) We will report on anything podcasting relevant released at the Apple Event
• (56:49) PROMO 2: Tales From The Pacific, Episode 14
• (57:32) Stats: geographic and user agent download numbers
• (1:06:09) The latest Podcast Advertising Rates
• (1:08:25) Where have we been and where are we going?

Featured Podcast Promo + Audio

• PROMO 1: Video Fuzzy
• PROMO 2: Tales From The Pacific - Episode 14
• Paul from Fighting Through WWII
• Judy from Homeowners Best Real Estate Moves

Where have we been and where are we going

• AI for Podcasters - sign up!
• Advanced Strategies for Podcast Creators
• Podcast Movement 2024

Thank you to Nick from MicMe for our awesome intro!

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Podcasting Articles and Links mentioned by Rob and Elsie

• Leave us voice feedback!
• IAB Tech Lab - Podcast Measurement Guidelines
• IAB Tech Lab - Compliant companies
• Libsyn to Take the Stage with Nick Viall & ABC Audio at the 2024 IAB Podcast Upfront
• RFK Jr.’s VP pick Nicole Shanahan launches podcast to court Gen Z voters
• Rogue Amoeba - Under the Microscope » Blog Archive » Rogue Amoeba’s 2024 Status Report
• Apple promoting May 7 keynote as a ‘different kind of Apple Event’
• Podcast Advertising Rates 2024
• Advanced Strategies for Podcast Creators - YouTube

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