In this episode of the Drop In CEO podcast, Chris Troka, founder and owner of Focus Biz, shares his transition from building an award-winning wedding DJ business to earning a degree in marketing and helping other businesses start and grow. They discuss the importance of building a personal brand, strategies for lead nurturing, and the use of automation and AI to enhance business processes. The conversation provides valuable insights into overcoming challenges, the significance of relationship-building, and staying ahead of industry trends. Chris also shares practical examples from his work, including automating client interactions and crafting effective marketing strategies.
Episode Highlights:
03:50 The Wedding DJ Business Journey
08:43 Building a Personal Brand
12:56 Automation and AI in Business
21:38 Future Goals and Community Building
Chris Troka is a driven entrepreneur with over a decade of experience creating and scaling businesses. As the founder of two successful ventures—including an award-winning wedding DJ and photo booth company—he blends creativity with cutting-edge marketing, automation, and AI technology to help other entrepreneurs thrive. With certifications from HubSpot and Google, and a Marketing Degree earned in 2021, Chris offers expert website, CRM, and social media services designed to build lasting relationships and generate leads. Known for exceptional service and communication, he’s passionate about helping business owners achieve goals they never thought possible.
Connect with Chris Troka:
LinkedIn::https://www.linkedin.com/in/christopher-troka-3a093058/
Company Website: https://focused-biz.com/
Chris’ Website: https://christroka.com/
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