I’ve got a real estate marketing model for 2026 that actually work, no, it’s not another “download my free PDF” scheme. It’s the H-O-P system, and today we’re breaking down the “H,” which stands for meeting people at home. Because apparently, human connection still beats cold DMs and generic drip emails. Who knew?
Here’s the truth: when your real estate brand shows up inside someone’s home, through pop-by gifts, postcards, or actual mailers, you stop being that random real estate agent who spams listings and start being the one they call first. Think client gifts, local event invites, and quarterly newsletters people don’t throw away (well, hopefully).
In this episode, I show you how this “H” rule helped me build repeat business, referrals, and top-of-mind trust without buying a single Facebook ad.
You’ll learn: • Why sending physical mail is still real estate gold • How pop-bys and client touches beat “AI follow-ups” every time • Why smart realtor branding gets you referrals on autopilot • How “H” fits into the full real estate prospecting system for 2026
Drop your best client gift idea below and subscribe so you don’t miss part two, “O.”
#RealEstateTips #RealEstateMarketing #RealtorLife #LeadGeneration #RealEstateAgent #PopByGifts
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For more than 30 years The River Cafe in London, has been the home-from-home of artists, architects, designers, actors, collectors, writers, activists, and politicians. Michael Caine, Glenn Close, JJ Abrams, Steve McQueen, Victoria and David Beckham, and Lily Allen, are just some of the people who love to call The River Cafe home. On River Cafe Table 4, Rogers sits down with her customers—who have become friends—to talk about food memories. Table 4 explores how food impacts every aspect of our lives. “Foods is politics, food is cultural, food is how you express love, food is about your heritage, it defines who you and who you want to be,” says Rogers. Each week, Rogers invites her guest to reminisce about family suppers and first dates, what they cook, how they eat when performing, the restaurants they choose, and what food they seek when they need comfort. And to punctuate each episode of Table 4, guests such as Ralph Fiennes, Emily Blunt, and Alfonso Cuarón, read their favourite recipe from one of the best-selling River Cafe cookbooks. Table 4 itself, is situated near The River Cafe’s open kitchen, close to the bright pink wood-fired oven and next to the glossy yellow pass, where Ruthie oversees the restaurant. You are invited to take a seat at this intimate table and join the conversation. For more information, recipes, and ingredients, go to https://shoptherivercafe.co.uk/ Web: https://rivercafe.co.uk/ Instagram: www.instagram.com/therivercafelondon/ Facebook: https://en-gb.facebook.com/therivercafelondon/ For more podcasts from iHeartRadio, visit the iheartradio app, apple podcasts, or wherever you listen to your favorite shows. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com
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Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com