How does a brand drive epic levels of velocity and loyalty with zero venture capital investment? Many founders assume that equity investment is the only way forward...but most of them will struggle to successfully close a round. With a severe recession looming, fundraising will be harder than ever. That's why this conversation with Sadie Scheffer is so valuable. She is the Founder & CEO of Bread SRSLY, a gluten-free sourdough company that has never raised outside equity investment, despite clearing millions in revenue and driving velocity as high as 100 units per store per week. She explains how she did it.
See below for what you'll learn in this episode. Text the word BLUEPRINT to 66866 for additional advice and tools to apply what you learned in this episode.
* What sources of debt to explore as an early stage brand
* How to build a brand with incredible levels of customer loyalty
* How to overcome the stigma that comes with raising debt instead of equity
* How to "own the math" when managing cash flow
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