How did a plant-based food brand expand from farmer's markets to every Chipotle and thousands of grocery stores by focusing on quality, innovation and empathy for its employees? Minh Tsai, Founder & CEO of Hodo Foods, quietly built one of the most influential food brands in the U.S. by channeling the empathy that he learned as a Vietnamese refugee. In this episode, Minh shares how his mission-driven company combined "old school" business fundamentals with artisanal craft, a commitment to justice and the environment, plus a healthy dose of luck to run the table in tofu.
BONUS: He also shares real-time evidence that restaurants -- many of whom have been Hodo's biggest customers -- are figuring out how to survive post-COVID-19.
See below for what you'll learn in this episode.
* How to apply lessons learned from iconic, "OG" brands like Blue Bottle Coffee, Cowgirl Creamery, Acme Bread and Niman Ranch -- all founded around the same time as Hodo
* How a commitment to worker safety & cross-training prepared the company for COVID-19
* How to develop & launch innovation using new platforms for connecting with retailers, like Spark Change by New Hope Network (learn more here)
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