Sales and Marketing Strategies from a Lifeplan Community Specialist Deana Wilson

With a rich history in the industry, Deana Wilson, Director of Marketing and Sales at Westminster Village Terra Haute, shares insights on sales for lifeplan communities, successes of a resident fund, and new approaches to marketing efforts with CCRCs. 

As the Executive Chair of the Indiana Alzheimer’s Association Walk, Deana also discusses her passion for raising funds in the fight against Alzheimer’s. 

Sponsored by Aline, NIC MAP, Procare HR, Sage, Hamilton CapTel, Service Master, The Bridge Group Construction and Solinity.

Produced by Solinity Marketing.

Become a sponsor of Bridge the Gap.

Connect with BTG on social media:

YouTube

Instagram

Facebook

Twitter

LinkedIn

TikTok

Meet the Hosts:

Lucas McCurdy, @SeniorLivingFan Owner, The Bridge Group Construction; Senior Living Construction Renovation, CapEx, and Reposition. 

Joshua Crisp, Founder and CEO, Solinity; Senior Living Development, Management, Marketing and Consulting.