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February 16, 2024 10 mins
Waylon speaks with Emma Hakansson of Collective Fashion Justice, author of Total Ethics Fashion, who reminds us of the full meaning of Ecofashion, one of Elephant’s 12 areas of focus since we were a print magazine 22 years back..! 

“Total Ethics Fashion is a replacement for a lot of these other ideas about more responsible fashion that we’ve heard. There’s terms like ethical fashion, sustainable fashion, vegan, cruelty-free, slow—all of these words have been used to the point of meaninglessness. They’ve become greenwashing terms.” ~ Emma Hakansson

Read the article on Elephant. 

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