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May 7, 2025 16 mins

Google's first Chief Decision Scientist, Cassie Kozyrkov, wrote recently that "The biggest challenge of the generative AI age is leaders defining value for their organization." Among leadership considerations, she says, is a mindset shift, one in which there are "endless right answers".  ("When I ask an AI assistant to generate an image for me, I get a fairly solid result. When I repeat the same prompt, I get a different perfectly adequate image. Both are right answers… but which one is right-er?")

Kozyrkov's overarching conclusion is that confirming the business value of your genAI decisions will keep you on track.

In this episode, Neville and Shel review Kozyrkov's position, then look at several communication teams that have evolved their departmental use of AI based on the principles she promotes.
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The post FIR #463: Delivering Value with Generative AI’s “Endless Right Answers” appeared first on FIR Podcast Network.

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