3 big ideas discussed in this episode:
BIG IDEA #1: Showcase faces because they draw about 2/3rds of the visual and emotional attention.
BIG IDEA #2: Emphasize motion or implied motion because people notice change, as it presents either an opportunity or threat.
BIG IDEA #3: If using radio, be sure to use 2 voices instead of merely 1 voice because 1 voice alone is too monochromatic.
Get the show notes for this episode here: https://AskJeremyJones.com/343
Enjoy the interview
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