Loud And Clear

Loud And Clear

Coming straight from the offices of Richards/Lerma, an omnicultural advertising agency in Dallas,TX, we talk to advertising and marketing professionals and their view of what they do, where the business is going and where it comes from. Tune in and listen #LoudandClear. ... Show More

Episodes

Brand and agency relationships have become more promiscuous than ever.  

On the 9th episode of #LoudandClear, Julia Estacolchic, who has also played key roles in ad agencies at... Read more

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Mark as Played

On the 8th episode of #LoudAndClear, Richards/Lerma partnered with students from the Temerlin Advertising Institute to interview Marc Patrick, SMU advertising alumnus ’93 and Senior ... Read more

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On Episode 7 of #LoudAndClear, our guest Michael J. Fanuele shares how he came to study, understand and ultimately share the ins-and-outs of inspiration. The founder/CEO of consultancy firm "Talk Like Music" brings the experience together of former roles as Chief Creative Officer of General Mills and acclaimed brand strategist in ad agencies like JWT, Havas and Fallon, to inspire us to i... Read more

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Meet Cam Kelly, CMO of Complexity, a space built by eSport gamers for eSport gamers to train and build the most competitive eSports teams in the world. From his headquarters in Dallas, Texas, across the street from the Dallas Cowboys at the Frisco Star, he shares his vision of gaming. This episode of #LoudAndClear was recorded just a couple of weeks after Fortnite’s World Cup took place in New York, where winner Kyle "Bugha&... Read more

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Episode 5 of #LoudAndClear presents a conversation with Carlos Rodriguez, Director of Brand Planning about how Gen Z is reshaping society’s understanding of gender identity and sexual orientation. This conversation of sexual range and spectrum comes in a time where brands and advertising professionals have myriad opportunities to cater to Gen Z’s desire for individual recognition in their marketing efforts, especially through th... Read more

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On the 4th episode of #LoudAndClear, multinational Creative Director, Victor Garcia-Hoz, talks about his journey through the advertising world in roles that range from Account Executive to awarded Creative Director, moved by his passion for ideas applied to digital platforms. Listen to his recent take on SXSW 2019 and how the digital landscape is shaping the relationship between brands and consumers through digital experience de... Read more

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On the 3rd episode of #LoudAndClear we discuss with Ivonne Kinser, Head of Digital Marketing at Avocados From Mexico, about her quest for a place where she could innovate, unleash her creative potential and execute campaigns that make a difference for her brand by bringing meaningful experiences to consumers. Her vision and simple view of the industry brings a fresh perspective to executing and interpreting digital. 


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On this ambush style Podcast, Francisco Cardenas, Director of Digital Strategy at Richards/Lerma, speaks openly about digital transformation. Listen to an example of how people in the ad business have adapted to a digital driven world bringing content solutions that work in a wide array of platforms for clients in the United States like Avocados From Mexico, Clamato, Dr Pepper and Metro by T-Mobile.

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On this episode of #LoudAndClear we talk to Garrett Bruster, Digital/Social Strategist from The Richards Group.  We discuss his 2019 Digital Trend: Streamers Are The New Influencers and how marketing is being influenced by gaming, streaming, twitch and the new era of digital influencers.

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April 2, 2019 2 min

Welcome to #LoudAndClear, a Richards/Lerma Podcast where we will talk to people about marketing and advertising. Expect the good, the bad and the ugly with experts in the fields of advertising and marketing who share their unfiltered knowledge.    To get started, look for the first episode Streamers Are The New Influencers by Garrett Bruster a Digital/Social Strategist the The Richards Group our of Dallas, Texas. 

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