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November 25, 2024 56 mins

Is your nine-to-five sucking the soul out of you? Do you dream of ditching your boss and joining the gig economy revolution?

Then tune in to Loud and Clear, where advertising legend Rishad Tobaccowala throws down the gauntlet on outdated work models with his groundbreaking book Rethinking Work. Host Francisco Cardenas gets the inside scoop on why clinging to traditional work structures is like bringing a typewriter to a TED Talk.

Rishad, a self-proclaimed disruptor, argues that companies are sleepwalking into obsolescence if they don't embrace radical changes in how, where, and WHY we work. Get ready for some serious truth bombs about:

  • Why "debossification" is the future and how to navigate a world where talent calls the shots.
  • Why AI is about to eat your lunch (and how to ensure it's delicious).
  • Why the office is becoming as relevant as a fax machine (and what exciting alternatives are emerging).


This episode is a wake-up call for anyone who feels trapped in a work rut. Rishad Tobaccowala's radical vision will inspire you to rethink your career, your company, and your entire approach to work.


Guest: ⁠Rishad Tobaccowala, Author and Business Leader⁠

Produced: ⁠Rolf Ruiz, Digital Strategist and Creative Technologist LERMA⁠

Hosts and Intro: ⁠Francisco Cardenas, Principal Digital Strategy LERMA⁠

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