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April 29, 2024 37 mins

Join us as we delve into the transformative power of Customer Data Platforms (CDPs) with Cory Munchbach, CEO of BlueConic. Discover how CDPs tackle pressing business challenges that are top of mind for growth-focused executives. With a blend of insightful anecdotes and actionable advice, Cory reveals how BlueConic, as a pure-play CDP, empowers organizations to not only gain a competitive edge but also maximize marketing ROI and strategically navigate the complexities of an ever-evolving digital and privacy-first landscape. Cory has spent her career on the cutting edge of marketing technology and brings years working with Fortune 500 clients from various industries to BlueConic. Tune in to this engaging episode to learn how to tackle 5 Key business challenges: operational efficiency, marketing ROI, siloed customer data, mitigating risks and compliance, competitive advantage.


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