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November 13, 2020 33 mins
In this episode, host Priscilla McKinney talks with Tiama Hanson-Drury, Executive Vice President of Product and EVP Partner for Diversity and Inclusion at Dynata. They discuss the creation of customer-centric products and solutions, including a mindset shift that Tiama utilizes to create products that walk the line between being bespoke and being reusable. Priscilla and Tiama discuss their involvement with and appreciation for Women In Research, and Tiama tells about her work with diversity and inclusion with Dynata: “Diversity and inclusion drives better ideas in the room. It drives better voices at the table. It drives better ways of looking at a way to solve a problem, or even saying, ‘Hey guys, you’re focusing on the wrong problem. The real issue is over here.’” SPONSORS Insights Marketing Day is back! This 1-day virtual event features must-have marketing expertise for market research companies. Get tips and tools from industry leaders, and leave informed and inspired! Visit insights-marketing.org and use the code PERCH for 20% off your ticket price.  All car enthusiasts know the name Meguiars! From soap to wax, they’ve been polishing the world’s planes, trains and automobiles for more than 110 years. As one of the world’s leading surface care product companies, Meguiars provides car-crazy enthusiasts an opportunity to express their utmost pride with their vehicle and overall passion for the car hobby. Check them out at meguiars.com.
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