Jimmy Standley is the President & Founding Partner of Sole Bicycles. During his junior year at Chapman University, he was brought in to help with operations of the company. Available in six different styles, they ship their bikes directly to consumers doorstep 90% assembled. They have two locations, their Venice Beach Flagship store and on campus at USC’s Student Village. They’ve collaborated and built custom bikes for Nike, Beats by Dre, Red Bull and more. They’re more than just your ordinary bicycle company and have created an entire lifestyle brand around Sole through hosting events, curating Fixtapes for riders to listen to and through collaborations with other brands.
Even having battled numerous hurdles over the past eight years including lawsuits, manufacturing issues, scaling back & rebuilding a team, the passion still remains the same for him. Have a positive impact on people's lives, one sole bicycle at a time.
In this Episode Jimmy discusses traveling 600,000+ miles around the globe, a reminder to always keep a good mindset, how maintaining balance helps us avoid burnout, how technology is helping us live better lives, success is the ability to wake up and control your destiny and why we must always remember to enjoy the ride.
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