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February 21, 2024 23 mins

Commitment to creating content consistently is key when it comes to a LinkedIn profile that sells. Those who successfully build followings share original and compelling content with a unique point of view. Andy shares how he built a following of over 150,000 people in this episode of Sales Reinvented. 

Outline of This Episode

  • [1:00] Why a compelling LinkedIn profile is important
  • [1:52] It’s your content that attracts potential buyers
  • [5:38] How to tell your professional story on LinkedIn
  • [7:53] Balancing professionalism and personality 
  • [9:23] How often to update your LinkedIn profile 
  • [11:30] Tools to improve your LinkedIn profile
  • [13:39] Andy’s top LinkedIn profile dos and don’ts
  • [18:45] How consistent content creation built Andy’s brand

Resources & People Mentioned

Connect with Andy Paul

Connect With Paul Watts 


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