It’s my pleasure to have my friend, Mike Kim, on the show this week. Mike is a marketing strategist, and his philosophy is, “Marketing isn’t about closing a sale. It’s about opening a relationship.” As we move through this discussion, you will hear that if you don’t love yourself, you’re not going to manage any other relationship around you.
The longest relationship you will ever have is the one that you have with yourself. So, it is vital to ensure that this relationship is a healthy one. To help form the foundation for that healthy self-relationship, Mike has three questions to help us view ourselves better and more objectively and to help us understand why we make certain decisions.
Mike’s three questions are intended to tap into the emotion that is underneath whatever people have going on. He says that no matter what kind of business or persuasive challenges you face, you have to appeal to the emotions of others. People make decisions based on emotion, and then they justify it with logic later. In this episode, we discuss those three questions and how they have been a catalyst for many of the decisions Mike has made and the fact that he wants to help as many people as possible to step into their new life.
Until next time, lead well!
Bill
Episode Resources:
Connect with Mike Kim
Podcast: The Brand You Podcast
Connect with Mike on LinkedIn: https://www.linkedin.com/in/mikekimtv
Connect with Mike on Instagram: https://www.instagram.com/mikekimtv/
Connect with Bill:
Web: https://www.theinnovatusgroup.com
LinkedIn: https://www.linkedin.com/in/bill-perry/
Twitter: @innovatusgroup
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