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April 9, 2024 43 mins

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Welcome to the CU 2.0 Podcast Greatest Hits show.

There are over 300 shows in the library and yet a reality in the podcast business is that few of us ever even look at more than maybe the half dozen most recent shows. That’s why we are going to resurface some of the best and most popular shows as Greatest Hits.


This is show #5 - San Francisco Fire Credit Union exec Josephine Chew tells about how the institution created its we want to be your side bank campaign and she also exudes humor, creativity and wisdom about how to market a credit union.


She knows the other side of the street too. She came to credit unions after an eight year stint at Wells Fargo and along the way she put in time at Charles Schwab, Visa and other bigs.  She knows their strengths but she also knows a credit union’s.


Listen up.



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