All Episodes

June 25, 2024 42 mins
Making the digital advertising ecosystem more sustainable has been a burgeoning topic for the past couple of years, but the biggest excuse that’s been holding back companies from making moves to actually reduce carbon emissions is the lack of standards around measuring emissions in the first place. But the Global Alliance for Responsible Media (GARM) and Ad Net Zero aimed to remedy those concerns with its Global Media Sustainability Framework, launched ahead of the Cannes Lions Festival earlier this month.“ We’ve reached a bit of an inflection point to sort of say, ‘Let’s do the right thing by the industry, and make sure that there is a voluntary, flexible framework that basically can enhance transparency, drive consistency and introduce rigor in a way that drives confidence in the work,’” said Rob Rakowitz, co-founder and initiative lead at GARM. On the latest episode of the Digiday Podcast, Rakowitz shared how the framework and standards came together and how their existence should influence the way stakeholders implement carbon cutting initiatives and measure carbon emissions in the advertising ecosystem going forward. 
Mark as Played

Advertise With Us

Popular Podcasts

CrimeLess: Hillbilly Heist

CrimeLess: Hillbilly Heist

It’s 1996 in rural North Carolina, and an oddball crew makes history when they pull off America’s third largest cash heist. But it’s all downhill from there. Join host Johnny Knoxville as he unspools a wild and woolly tale about a group of regular ‘ol folks who risked it all for a chance at a better life. CrimeLess: Hillbilly Heist answers the question: what would you do with 17.3 million dollars? The answer includes diamond rings, mansions, velvet Elvis paintings, plus a run for the border, murder-for-hire-plots, and FBI busts.

Crime Junkie

Crime Junkie

Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.

Stuff You Should Know

Stuff You Should Know

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.