Did you know 65% of America’s wealth sits with boomers? Discover why this upends everything you know about the economy—and the mattress business!
Ever wondered why some people seem untouched by inflation, while others are barely scraping by? In this episode, Mark Kinsley brings you the most eye-opening moments from Dr. Chris Keel’s Sleep Summit 2025 keynote—a session with *rave reviews* for cutting through economic confusion.
Dr. Keel reveals the real story behind the K-shaped economic recovery: why the top third of Americans are spending freely (and what that means for mattress and sleep retailers), while the bottom third struggles with credit cards just to pay bills. Find out why marketers are wasting money targeting Gen Z, and why the *real* money is still with boomers—who control a staggering 65% of U.S. wealth.
You’ll also get the surprising truth about inflation, tariffs, and supply chains, plus the unexpected housing boom in Fargo, North Dakota. Is the future of sleep retail in the Midwest? And why will 1 in 3 American homes have a robot by 2030?
Whether you’re a retailer, sleep pro, or just want to understand where the economy is really heading, this episode is packed with actionable insights and myth-busting takeaways you won’t hear anywhere else.
Timestamps:
- 01:15 – The secret behind the K-shaped recovery & who’s still spending
- 04:50 – Why boomers control 65% of U.S. wealth (and why that matters)
- 07:20 – How companies really handle tariffs & inflation (surprising tactics)
- 10:10 – The truth about oil prices, EVs, and disposable income
- 12:30 – Why bedding is overtaking appliances as a must-have purchase
- 14:55 – Housing boom in Fargo? The Midwest migration explained
- 16:50 – The looming student loan crisis: who’s really at risk?
- 18:30 – Robots in every home: The next big trend in consumer tech
- 21:00 – What every sleep retailer must know about shifting demographics
Connect with The FAM Podcast:
🔗 LinkedIn: https://www.linkedin.com/company/the-fam-mattress/
📱 TikTok: https://www.tiktok.com/@forallthingsmattress
📸 Instagram: https://www.instagram.com/forallthingsmattress/
📘 Facebook: https://www.facebook.com/thefamnews
🎵 Spotify: https://open.spotify.com/show/4wvSqPZaxehCSmwRpByLi4
🍎 Apple Podcast: https://podcasts.apple.com/us/podcast/the-fam-podcast-with-mark-kinsley/id1452601818
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