In today episode we discuss ecommerce, consumer purchasing drivers, shopping behavour changes and specifically the findings from the latest Australian ecommerce report that has recently been published by IAB Australia and Pureprofile. We are joined by Martin Filz, CEO of Pureprofile.
The 2023 ecommerce report can be downloaded here - https://iabaustralia.com.au/resource/australian-ecommerce-report-2023/
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