183: Disrupting the Wine Industry with Empathy Wines

Meet the winery that's changing the world! The wait is over. We’re excited to unveil an exciting episode bringing to you a new way of making and selling wine.   Gary Vaynerchuk along with Nate Schroetter and Jon Troutman grew tired of wine lovers in the US being forced to pay too much for a great bottle. The traditional channels add big mark-ups to the price of wine, and too often, the farmers who pour their soul into producing great bottles are forgotten about.  Empathy Wines is a result of their empathy for The Farmer, and empathy for You, the wine drinker.  They're working with quality-conscious and sustainable grape growers in great regions of California, to produce incredible bottles of rosé, white, and red blends that ship direct to your doorstep.   Tor the top Club Empathy customers, they've created a personal Wine Concierge service. Need help selecting a special bottle of Cabernet to gift your father-in-law for the holidays? Planning a trip to wine country and want VIP access to tasting rooms? They actually give you a private number to text for any wine inquiry you have.  For more details, head to empathywines.com.