Joe and Robert do a deep dive into their CEX presentations...Joe's on the new business model for content creators and Robert's on the marketing MBA.
In the news, Instagram launches a new program that will highlight new content creators. They make it sound amazing. The problem is that this will hurt full-time content creators and content marketers.
Hits this week include Adidas and Phish (at the Sphere). Rants and raves include the trouble with books and third-party cookies.
This week's links:
Instagram and Twitch Roll Out New Algos
Amazon's Killer Quarterly Numbers
Adidas to Overinvest in Marketing
This week's sponsors:
Get the 2024 State of Marketing Report from Hubspot --> https://clickhubspot.com/psg
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