Matt Hill - SVP, Global Sports and Entertainment Consulting - GMR Marketing

Matt Hill chats about his journey to becoming Senior Vice President of Global Sports and Entertainment Consulting at GMR Marketing. Stopping to think about the one career decision that changed everything for him brought Matt to the realization that his entire career has really been a series of decisions. To start, coming from college looking to be a journalist, Matt started to get into editing when he realized that the industry was not really for him. He moved into public relations at the NFL and was on the PR path from there. After five years in PR, decided to go back to business school and focus more on the business side of the industry. Matt had an opportunity go to work for the MLS in a sales role which was something he had never done in the past. He spent three years learning from some great leaders at the MLS and honing his skills on the sales side. He eventually went back to the NFL to continue in sponsorship sales for three years. The opportunity to then move over to GMR allowed him apply all that he had learned from the selling side and get into the agency side, teaming up with the clients to focus on sponsorship strategy by using the company’s data driven and brand-centric approach. This edition of the Forty Under 40 Spotlight Podcast, featuring interviews with winners of Sports Business Journal's prestigious Forty Under 40 Award, is brought to you by Turnkey Search.