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January 16, 2024 39 mins

When Anna Wintour was introduced to Ellen Whippy-Knight as the founder of Fiji Fashion Week, the Vogue editor-in-chief exclaimed, “Fiji has a fashion week?!” Sure does, Anna. It turned 16 last year, and is an established force in a small yet burgeoning Pacific fashion scene.


White sands and turquoise waters. Surf breaks. Rugby. Fiji is rightly famous for these things, it’s also an international garment-manufacturing country with an independent design community, mainly focused on the local market and the Fijian diaspora.


Now Ellen, a formidable fashion force in her own right, is determined to bring sustainability and technical design education into the picture...


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