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November 10, 2025 43 mins

End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework

What happens when a young architect trades a steady paycheck for a risky first project—with no guarantee of success? In this bold episode, Baker Roddey reveals how he navigated real estate rules, raised unexpected funding, and turned one deal into a springboard for his firm. But it wasn't easy—and what he shares will challenge your ideas of what it really takes to grow.

You'll hear how strategy, sales, and sheer nerve played a role—but not in the ways you might expect. Baker opens up about the invisible barriers architects face, and how he learned to move through them without burning bridges (or cash). His story isn't just smart—it's surprisingly spiritual.

Whether you're just starting out or ready to rewrite your path, this conversation holds insights worth stealing.

  • The quiet financial tactic no architect is taught in school—but should be.
  • How one phone call (and a mindset shift) unlocked the deal that changed everything.
  • The one "soft skill" Baker used to raise five figures… without pitching like a bro.

To learn more about Baker, visit his LinkedIn: https://www.linkedin.com/in/bakerroddey

To learn more about Mary Beth, visit her website: https://threerealestate.com/

 

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