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December 12, 2022 16 mins
Last month, cryptocurrency exchange FTX went bust. Owner Sam-Bankman Fried, and his friends, misused customer money in risky investments. The crash of FTX sent the crypto market spiraling downward. FTX was also a major sponsor in traditional sports and esports, like when it signed a naming rights deal with TSM and changed the name to TSM FTX in a $210 million deal. To talk about the impact of FTX's collapse is Jason Chung, director and esports business professor at NYU's Tisch Institute for Global Sport.
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