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January 7, 2025 33 mins
www.gtmaiacademy.com www.tursio.ai In the latest episode of the GTM AI Podcast, host Jonathan Kvarfordt, aka Coach K, spoke with Murali Mahalingam, co-founder and Head of GTM at Tursio.ai. Their discussion explored how Tursio.ai’s groundbreaking technology is redefining data analytics, helping GTM professionals gain faster, actionable insights while ensuring security and compliance. Tursio primarily targets regulated industries where data security, compliance, and precision analytics are critical. These industries benefit significantly from Tursio’s ability to securely analyze structured operational data within their own environments, ensuring privacy and compliance while enabling actionable insights. If you need more detailed information or additional industries, let me know! 1. Tursio.ai’s Unique Value Proposition Tursio.ai eliminates the complexity of traditional data analytics by embedding AI directly within enterprise databases. This innovative approach allows teams to query structured operational data (finance, marketing, sales, etc.) in natural language, bypassing the need for data migration or external systems. The result? Faster insights and reduced data engineering overhead. 2. Security and Compliance as Priorities For regulated industries like healthcare and finance, data privacy is critical. Tursio.ai brings AI directly to on-premise or hybrid setups, ensuring sensitive data remains secure. By integrating AI models into existing databases, organizations can unlock insights without compromising security or compliance. 3. Addressing AI Challenges with Precision Tursio.ai is designed to tackle common AI issues like hallucinations by focusing on "high precision" rather than broad answers. This ensures that GTM teams receive reliable insights for informed decision-making, even in complex scenarios. 4. Enhancing ROI Through Real-Time Insights By automating workflows and enabling instant access to critical data, Tursio.ai empowers GTM leaders to make decisions faster and more confidently. Whether addressing churn, optimizing campaigns, or evaluating market opportunities, Tursio.ai transforms how businesses leverage their data. 5. Bridging the Skill Gap Tursio.ai simplifies advanced analytics for non-technical users, enabling executives and GTM professionals to interact with data intuitively. With its AI-powered co-pilot, Tursio.ai supports business intelligence efforts across all organizational levels. Key Quotes from Murali Mahalingam 1. On Tursio.ai’s Unique Approach: *“Instead of moving data to AI, we bring AI to where the data is located. This ensures security, privacy, and compliance, especially for regulated industries like healthcare and finance.”* 2. On Eliminating AI Hallucinations: Business decisions demand 100% accuracy. Unlike broad AI models, Tursio.ai focuses on high precision to deliver reliable insights without hallucinations. 3. On Redefining Analytics for GTM Professionals: We simplify analytics by enabling users to ask natural language questions and get actionable insights instantly. It’s like giving your data a brain and a voice. 4. On the Value of Real-Time Insights: In the old world, getting insights took weeks of meetings and manual effort. With Tursio.ai, it’s all at your fingertips in seconds—helping businesses act faster and smarter. 5. On the Future of AI and Human Collaboration: AI won’t replace humans; it will augment their capabilities. Our goal is to make AI a co-pilot for decision-makers, enabling them to focus on strategy while automation handles th...
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