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March 20, 2024 52 mins

Josh Rosen is the President of Hotspex Media, a digital advertising agency ranked the #1 Media Buying and Planning Agency on Clutch. He oversees a team of VPs and Directors focused on ad operations, revenue operations, product, and customer success. With an ever-evolving digital ecosystem and changing client demands, Josh played a pivotal role in developing a unique product offering, Reticle AI, designed to be a self-serve tool for media planning and buying teams. He previously served as the President of Wave Digital Media, an independent trading desk for real-time digital media buys that was acquired by Hotspex.

In this episode…

The business world is more competitive than ever, and staying ahead of the curve requires a comprehensive digital marketing strategy. Unfortunately, many brands don't have the expertise to navigate the complexities of the digital ecosystem effectively. That's where a digital marketing agency comes in.

With a dedicated team of experts to help with media planning and buying, businesses can take advantage of the latest digital marketing tools and techniques to reach their target audience and drive growth. Marketing expert Josh Rosen says that in today's digital landscape, these professionals can help businesses develop customized marketing strategies tailored to their specific needs and goals. He shares their journey running a digital advertising agency to make digital marketing better.

In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz chats with Josh Rosen, President of Hotspex Media, to discuss how they are helping companies thrive through digital advertising. Josh introduces the services Hotspex offers, the original idea behind Wave Digital Media before its acquisition by Hotspex, its business model, platform recommendations for digital marketing, and Reticle AI.

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