A client of mine recently spent $7,500 on a mailing campaign, but didn’t do a single deal from it. Has something like this ever happened to you? When it happens in our company, I usually look on the sales side before making any conclusions about marketing. Meaning, I review all the leads and see how they were handled, and whenever I do, I usually find a little juice left to squeeze. In today’s NLREI podcast episode, you learn how I find deals with leads from failed marketing campaigns!
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