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July 14, 2023 64 mins

In this episode, Eric Rhoads opened the floor to our friends in the Dreamliners* group for a special Plein Air Podcast that focuses on art marketing and the eternal question, "How do you sell your art?"

Listen as Eric shares his answers on:
- How much of your gross income you should spend on marketing
- The American art market versus the European market
- How artists and galleries can protect themselves during a recession
- The benefits (and precautions) of joining a mastermind group
- How to use social media to your advantage

*The Dreamliners group was started by fans of Eric's Art School Live program in 2020 and has grown to 3,700 members. As a listener of the Plein Air Podcast, you're welcome to join the "Dreamlineartists" group on Facebook.

Related Links:
– Plein Air Magazine: https://pleinairmagazine.com/
– Fall Color Week: https://fallcolorweek.com/
– European Fine Art Trip: https://finearttrip.com/stockholm-madrid
- Pastel Live: https://pastellive.com/psl-2023
– Submit Art Marketing Questions: artmarketing.com/questions

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