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April 4, 2023 24 mins

If you’re someone who overthinks what to call yourself in business, I have good news for you: it doesn’t really matter!


A lot of people spend so much time coming up with a fancy name or title when they’re starting their virtual business, and they end up boxing themselves into a corner without realizing it. I want to help you avoid making the same mistake. 


In this episode, I’m taking you through what really matters, and it’s not what you call yourself. Instead, we’re focusing on things like how you describe yourself and how you solve your clients’ problems. 


Topics covered in this episode include:

  • What happens when you get hung up on your title
  • How to find more opportunities that are the right fit for you 
  • Why your niche is more important than your title
  • They key to describing yourself and your services in a more powerful way
  • Four ways to communicate your value to clients 


What you do has a lot more value than what you call yourself. Tune in to find out how to start getting more opportunities by making this one small shift. 


Find the full show notes at www.brandimowles.com/188


Resources Mentioned:

Free Workshop: servescalesoar.com/10k

Episode 186: Community Manager: One of the Hottest Services You Can Offer that Not Enough People Are Doing with Shana Lynn: www.brandimowles.com/186 

Episode 172: 4 Types of Social Proof That Can Help You Land More Premium Clients: www.brandimowles.com/172 


Additional Resources:

Ready to scale to consistent 10k months without growing a team, hiring contractors or creating a course? Then it’s time for you to Scale with Simplicity®.  Find out more >> https://brandimowles.com/join-serve-scale-soar

Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650

Follow Brandi on Instagram: https://www.instagram.com/brandimowles

Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

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