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April 3, 2024 54 mins

Uncover how ChatGPT can revolutionize your workflow, turning hours of effort into moments of magic for your business.

In this episode of "The ChatGPT Experiment," host Cary Weston talks with Karley Cunningham, a visionary agency owner from Vancouver. Karley shares her journey of integrating ChatGPT into her business processes, revealing how this cutting-edge tool is revolutionizing the way she creates content, develops brand stories, and provides strategic insights for her clients. Whether you're a small business owner curious about ChatGPT or seeking actionable ways to leverage AI for your business, this episode offers a wealth of knowledge and inspiration.

Main Topics Covered:

  • Integrating ChatGPT into daily business operations
  • Creating compelling content with ChatGPT
  • Developing brand stories and strategic insights
  • Personalizing customer experiences through AI

Key Insights/Takeaways:

  1. ChatGPT can significantly streamline content creation, enabling businesses to produce a wide range of materials efficiently.
  2. By serving as a "thinking partner," ChatGPT offers valuable perspectives and solutions, aiding in strategic decision-making and problem-solving.
  3. The importance of adapting AI tools like ChatGPT to maintain a brand's unique voice and ensure consistency across communications.

Episode Index:

  • Introduction to Karley Cunningham and the episode focus [00:00:00]
  • How ChatGPT is transforming Karley's agency work [00:05:00]
  • Strategies for leveraging ChatGPT in content creation [00:15:00]
  • Insights into developing brand stories with ChatGPT [00:25:00]
  • Q&A: Karley answers top questions about integrating ChatGPT [00:35:00]
  • Conclusion and key takeaways [00:45:00]

About The Guest: 

Creative Strategist & Growth Accelerator Karley Cunningham takes businesses from overcrowded, spaces into blue ocean territory to confidently stand out and thrive as brand leaders.

The founder of BIG BOLD BRAND, Karley helps Agencies, Innovators & Change-Makers accelerate the growth, impact, profit and stability of their ventures. Her innovative Surefire Method™ provides businesses with the strategic toolkit needed to attract right-fit clients, outpace their competitors and charge a premium.

When not working, Karley enjoys trail running, mountain biking and bird-nerding worldwide.


ABOUT THE AUTHOR Cary is a seasoned marketing professional and partner in the Bangor, Maine-based advertising and marketing firm Sutherland Weston. He is a certified “They Ask You Answer” coach – a sales and marketing framework developed by Marcus Sheridan designed to help companies stand out as the voice of authority in their industry and drive measurable sales results. His specialties lie in developing practical and tactical strategies to help businesses overcome sales and marketing challenges. Cary is available for coaching, consulting, and strategy engagement with businesses and not-for-profit organizations. Connect with Cary:

INKEDIN NEWSLETTER
The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

 

MUSIC CREDITS

The instrumental music used in this podcast is called “Curious” by Podington Bear”.
You can contact the artist here: https://freemusicarchive.org/music/Podington_Bear/

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