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February 15, 2024 10 mins

Creating a piece of long-form B2B content and want to get the maximum ROI from it? You’re in the right place! Because in this episode we share how to plan your repurposing before you sit down to create the content.  

Long-form B2B content is rich with repurposing opportunities, from thought leadership-style LinkedIn posts, to stand alone industry insights, expert interviews and even short, engaging videos for social media. But how do you know what’s right for your audience, what will get you the most engagement and ultimately, what will provide the most value? 

Hear host Amy Woods talk through tips for prep plus her top five ways to repurpose long-form B2B content.  

Find out:  

  • What to consider before you create your long-form content 
  • How to structure content so it repurposes well 
  • 5 ways you can plan to repurpose your long-form content 

Important links & mentions: 

  • Daniel Plume on LinkedIn https://www.linkedin.com/in/daniel-plume-content-strategy-marketing/ 
  • How to Avoid Link Dumping https://www.content10x.com/effectively-sharing-links/ 
  • 7 Steps to Transform your B2B Report with Daniel Plume https://www.content10x.com/transform-your-b2b-report/ 
  • Our book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results) 

Amy Woods is the CEO and founder of Content 10x, the world’s first and longest-running specialist content repurposing agency that partners exclusively with B2B tech and professional services businesses. 

Amy is a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content repurposing. 

Join hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter 

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