Join us for an enlightening and insightful conversation in Episode 3 of The VoiceOver Hour Podcast, titled "Hitting The Bullseye With Your Demo." Our special guest, Alfonso Lugo, a Home Studio Specialist and accomplished Voice Over artist, shares his expertise and valuable insights on the art of creating impactful voiceover demos.
Alfonso takes us on a journey through his remarkable career, starting as a DJ and radio producer for ads and jingles. He quickly rose to prominence, becoming one of the most sought-after voices for commercials, recording an impressive 5-10 ads a day. At the age of 29, he even became the voice of the largest bank in Mexico. Seeking further growth, Alfonso sought coaching from industry expert Dave Walsh and made the move to Los Angeles, where he gained international representation by renowned agencies.
In this episode, Alfonso and host Rachael Naylor delve into the origins of Elements Demos, a project born out of the frequent inquiries Rachael received from voice actors seeking recommendations for exceptional demo production. They explore the importance of setting hyper-specific goals in your voiceover career and developing a strategic approach to accelerate your progress. Alfonso shares his insights on identifying the clients you want to work with and the agents you aspire to be represented by.
The conversation also delves into the essential elements of a standout demo. Alfonso emphasises the significance of showcasing your unique voice and abilities, highlighting what sets you apart and captivates listeners. They discuss the power of a demo that elicits that "Ooh" cool factor, leaving a lasting impression on casting directors and clients. Alfonso stresses the importance of choosing the right producer and sound engineer to craft a professional demo, rather than attempting the challenging task yourself.
Time management emerges as a crucial aspect of success in voiceover, as Alfonso shares his perspective on embracing where you are in your journey and maximising your potential. He likens equipment, training, and demo reels to his "soldiers," deploying them to fight battles and propel your career forward. Alfonso distinguishes between demo reels, which showcase past work and accomplishments, and demos that represent your desired voiceover path and aspirations.
The episode continues with a deep dive into the collaborative process of producing demos, particularly in the realm of video games and character performances. Alfonso emphasises the importance of openness and creativity in the recording booth, encouraging talent to pus
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