Of all the branding and advertising I can remember as a child, two of them, at least their slogans, stand out in my mind. Timex and Energizer. Timex claimed their watch could take a licking and keep on ticking. Energizer claimed their batteries would keep going and going and going. There is some wisdom that can be gained from both. Do you have what it takes to keep going and going? Are you able to take a licking and keep on ticking? Let’s find out on A Word with Anthony Walker.
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