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March 25, 2024 27 mins
Welcome to "Accelerate Your Business Growth!" In this episode, our host Diane Helbig is joined by the CEO of Infinite Profit Consulting, Marcia Riner. They delve into the importance of focusing on profit rather than just revenue, and the often overlooked strategies and tactics that can drastically impact a company's bottom line. Marcia shares her insights on topics like effective marketing, pricing products and services, and the critical role of strategic focus in boosting business profit. Listeners will benefit from practical tips and valuable resources provided by Marcia to help them navigate these crucial aspects of business growth. Tune in to gain actionable advice and insight from these two business experts! Visit Boosting Profit to access a free download. Marcia Riner is the CEO of Infinite Profit Consulting, a speaker, author, podcast host, and powerful visionary. Business owners come to her when they are looking to dramatically increase their revenue, take home more profit, and grow the value of their business. She has proven growth and revenue strategies with step-by-step success models that she guides her clients through to get results fast. She is the author of Boosting Business Profit. If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious. Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts. Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results. Pricing Strategy Wisdom: "But if you can't be the lowest, then why not be the highest? And if you're the highest, how do you value your offer to the client where they think it's on sale? You are meeting an important need. You are adding tremendous value, and you're making it super easy for your buyer to say, yeah." — Marcia Riner 00:09:35 Learn more about your ad choices. Visit megaphone.fm/adchoices
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