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September 11, 2023 56 mins

In this week's episode we're re-airing one of our top episodes with Sarah Gibson Tuttle, the CEO and founder of Olive & June, an innovative at-home nail-care brand that's disrupting the industry. 


Risking everything you have to pursue a dream can be the scariest but most rewarding thing a person can do in their life. Today’s guest has done just that. 


Sarah spent a decade in equity sales trading at Morgan Stanley and JP Morgan. She never thought she'd become an entrepreneur until her love for Drybar inspired her to create the same thing, but for nails. Although everybody thought her idea was crazy, Sarah was confident it would work and put all her savings into the first flagship store. Olive & June is now successfully democratizing nail care with their full suite of at-home mani and pedi products. 


In today's episode, we talk about how life's curveballs can be the biggest gift to sending you on a new path to rediscover your purpose and Sarah explains what it was like for her to ditch her safe corporate job to follow her passions, what kept her in her previous job for so long, and how her divorce added to her motivation to shake things up. She also shares the fears and imposter syndrome she overcame on the journey and the importance of therapy in her personal and professional life. 


Tuning in, you’ll hear how Sarah got funding, how she built a strong community around her brand, and how she has successfully pivoted over the years (especially during COVID). She also shares the importance of delegating and how, as a wife, mother, and entrepreneur, she manages it all. For a very vulnerable real conversation on what it takes to build a multimillion-dollar company from scratch, tune in today!


In this episode, we’ll talk to Sarah about:

* Overcoming career leap obstacles. [03:27]

* Sarah's enduring passion through entrepreneurial challenges. [05:31]

* Sarah's lengthy tenure as an equity sales trader. [08:52]

* How divorce spurred her to shake things up. [12:25]

* Building connections, embracing resistance. [17:38]

* Therapy, empathy, and the impact of divorce. [22:50]

* Overcoming fear and investing life savings. [26:03]

* Creating a brand community. [29:02]

* Balancing vision and adaptability. [37:05]

* Olive & June's pandemic pivot and community support. [38:09]

* Sarah's fundraising approach and investor relations. [40:32]

* Valuable investment advice appreciated in hindsight. [44:18]

* Juggling different life aspects. [48:22]

* Team-building, delegation, and relinquishing control. [52:39]


This episode is brought to you by beeya: 

* Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances. 

* Get $10 off your order by using promo code BEHINDHEREMPIRE


Follow Yasmin:

* Instagram: https://www.instagram.com/yasminknouri/

* Website: https://www.behindherempire.com/


Follow Sarah: 

* Sarah's Instagram: https://www.instagram.com/gibsontuttle/

* Olive & June Instagram: https://www.instagram.com/oliveandjune/

* Olive & June website: https://oliveandjune.com/

* Get 20% off your first nail system - use code: BEHINDHEREMPIRE10


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