Introduction to episode
Broker-to-Broker Real Estate podcast is where we have real, raw conversations with industry leaders, finding out how to connect, support, lead, and ultimately make an impact and drive results in the lives of your agents.
In this episode, we have welcomed back Randy Caroll, the strategic partner and channel sales manager of CHIME Technology, the lead agnostic IDX-CRM solution that helps brokerages in the different aspects of their business, such as lead generation, ad campaigns, follow up leads, and more. Chime basically helps you find online leads through various strategies that fit your needs.
Randy introduces the nature of CHIME, what it does, and the future plans they have as a business and as a brand. If you want to have a one-stop-shop for all things online lead generation, listen to this podcast now!
Podcast episode summary
Below are the summary and talking points of this episode.
- Randy talked about the nature of CHIME Technology, what they do as a brand, and how they help brokerages in finding online leads.
- CHIME offers a powerful CRM and automation tool that can thoroughly help real estate agents to do their job without getting a watered-down version of the service, unlike other brands where you have to pay to enjoy it fully.
- One of the strengths of CHIME is their source reporting, wherein brokers can see which lead sources generate the most leads and zero in their available resources for that.
- CHIME also helps monitor agent productivity--their calls, follow-ups, closed deals, and more, which helps brokers in training and evaluating their agents.
- Randy talked about how their CRM tool can be installed both via mobile app and desktop, so agents can use both as a form of communication and record-keeping.
- Brokerage owners can also use CHIME to track all of their enterprises from different locations in one place. No need to open a new account for every location, which is often seen in other competitors.
- CHIME recently partnered with Brokermint, a real estate back office management software, to expand their already vast repertoire of services.
- CHIME has live webinars and training every week, where agents and brokers can log in, ask a question, and they will be answered by a support person immediately.
- Ultimately, technologies such as CHIME should enhance the ability to build relationships with buyers and sellers.
- At the end of the day, no CRM tool is perfect. You just have to take the time to make one platform work for you and add your personal touch to it.
- One of the challenges that clients may encounter with CHIME is the learning curve, which is a common issue with any piece of technology or software.
- Randy talks about the challenges they currently have and how they plan to cope with them this year.
Recommended resources
Check out My Resource Page and to set up a demo with Chime Technologies
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