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April 2, 2019 54 min
The buzz: A McKinsey study found that design-led companies had 32% more revenue and 56% higher total returns to shareholders compared with other companies” ( If you think design is just about making things pretty, think again. In software design, the “hard monetary” gains include user productivity, fewer errors, lower training and support costs. Non-monetary benefits include user satisfaction, customer loyalty, solution adoption. The bottom line: User experience is increasingly influencing corporate goals and earning designers a seat at the decision-making table. The experts speak. Jonathan Shariat, Project Ronin: “There is no expert of tomorrow, only of yesterday” (Jack Ma). Jeremy Johnson, projekt202: “To achieve great things, two things are needed: a plan, and not quite enough time” (Leonard Bernstein). Heike Rapp, SAP: “It's stasis that kills you off in the end, not ambition” (Bono of U2). Join us for Design and UX: Show Me The Business Value.
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Chat About Designing A Game-Changing User Experience, Presented by SAP

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