In this episode, I share my experience of working with a branding agency to create the visual branding for my new dog poo bag company, Amusejoy Poo Bags. I deep dive into the importance of visual branding in a saturated market and explain why I chose to work with professionals instead of DIYing it. I discuss the process of working with the agency, the importance of clear communication and deadlines, and the level of detail and perfection we achieved. I also highlight the incorporation of my dogs into the branding and the impact of purpose-driven branding
Takeaways
- Visual branding is crucial in a saturated market to differentiate your brand from competitors.
- Working with a professional branding agency can ensure a high level of detail and perfection in your branding.
- Clear communication and adherence to deadlines are important in the branding process.
- Incorporating personal elements, such as pets, can add uniqueness and personality to your brand.
- Purpose-driven branding, such as donating a portion of sales to a cause, can attract customers and create a cult-like brand.
LInks Mentioned:
Amusejoy Poo Bags- follow on Instagram & Tiktok
www.instagram.com/amusejoypoobags
https://www.tiktok.com/@amusejoypoobags
Duocollective.com
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